Typefaces and Colors
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Typefaces
The Adobe Garamond (body copy), Felt Tip (headlines), and DINMittelschrift (subheads) fonts are the preferred typefaces in most Southwestern Oklahoma State University print and electronic communications. Their consistent use by the campus community will strengthen the continuity of appearance necessary to create a strong university brand. The fonts can be obtained from the Office of Web Site Management.
The DINMittelschrift font may be substituted for use in body copy provided the text is minimal and easy to read, but use it sparingly.
Official Colors
Blue, gray, and white are the colors to be used in the logos and on university promotional items and clothing. The precise PMS colors are:
