Southwestern Oklahoma State University

Role of Publication Advisor

Those who advise university student media have an obligation to demonstrate, by their example and teaching, the highest ethical and professional standards possible to those whom they advise. It shall be the responsibility of the "The Southwestern" adviser to screen and recommend a suitable candidate to the Southwestern Oklahoma State University President for the position of editor.

The adviser serves as:

  1. a professional journalist, who has the skills and education requisite to teach all aspects of that particular medium;
  2. a professional educator, who shall explain and demonstrate, commend and critique, and urge students to understand their role and responsibility as journalists learning and applying their craft; and
  3. a professional manager, who can provide sound fiscal and technological guidance to the staff in running business and production operations.

The adviser's personal code includes:

  1. a dedication to the goal for media to be accurate, fair, factual, unbiased, and honest;
  2. a deep conviction that the adviser's role, by law, is to guide and advise, but not to censor or prohibit;
  3. an unyielding commitment to defend and uphold the student's Constitutional rights under the First Amendment to a full and vigorous freedom of expression without fear or prior restraint;
  4. a determination to uphold the truth in dealing with students, colleagues, administrators, suppliers, and the public;
  5. a commitment to encourage in staff members the goal to be as professional as possible through accurate reporting, thorough coverage, editorial opinion labeled as such a based upon verified fact and a recognition of the public's right to know the truth; and
  6. an open door for consultation and advice.